Abby Hoy Baylen leads UX Research and UX Copy at Later. Later is a top social media content marketing tool and one of Deloitte’s recent Technology Fast 50 winners. Previously, her attention for the past decade was on leading global research studies for enterprise companies that focused on system usability and enhancing the customer experience. Her ongoing passion is to supply empathy, humour, and glimpses of the human condition through her work.
